The Advertising Standards Authority (ASA) ordered Great Grass MCR Ltd to remove the advertisement in November last year, ruling it “objectified and stereotyped women as sexual objects”.
The company’s poster, situated on a busy junction in Hollinwood, Greater Manchester, featured a headline stating the company were “Artificial Grarse Experts”.
Underneath the text was an image of a woman wearing only a thong with text that stated: “Perfect 365 days a year… Get laid by the best.”
Now, the artificial grass company has poked fun at those who had been offended by their previous sign with a new one, and they have been backed by hundreds in the Facebook comments, reports Manchester Evening News.
The new poster “apologised” to the “offended four” adding: “You found it offensive, we all found it funny.”
“Just because you’re offended, doesn’t mean you’re right.”
It is a message wholeheartedly supported by those on Facebook who saw the original poster as a bit of fun.