A major supermarket chain in the UK is finalising plans to stock insects on its shelves and market them as a cheap food source for people struggling to afford to feed their families amid soaring inflation and the cost of living crisis.
The Daily Mail reports that Aldi is considering stocking ‘edible’ bugs and providing recipe kits for parents to prepare worms and crickets for their hungry children.
Potential products in the range include ‘sustainable’ cricket burgers, as well as ‘nuggets’ and ‘mince’.
You will eat the bugs. You will own nothing. And you will be happy. pic.twitter.com/6Pkj5Ol4Td
— Ian Miles Cheong (@stillgray) October 20, 2022
Just when you thought this couldn’t get any more more dystopian, the supermarket is involved with a TV game show in which insect ‘farmers’ will pitch the bugs as the ‘next big thing’ for Aldi, according to the report.
One of the contestants, Aaron Thomas, commented, “We’re on a mission to change perceptions of insects as food; they’re one of the most sustainable protein sources in the world.”
Thomas further claims that crickets contain more protein than beef adding “We want to take bug consumption mainstream. If we’re able to get in front of Aldi’s audience, that would be an amazing opportunity.”
The move is the latest in a growing trend of pushing bug eating on the masses as a way of ‘saving the planet’.
Read More: Poor In UK? Major Supermarket To Pitch Bugs