Our Mission
Infotagion has been created in response to the information contagion about COVID-19. In a public health crisis the disinformation we see everyday about this deadly virus can spread just as far and fast as the real thing. Yet this can also harm you and those that you love. That’s why we have to fight back. Much of this disinformation exists in private channels that very many people have access to, but not everyone can see. So we need you to share with us the things that don’t look right, we will check the facts, and give you the truth, the whole truth, and nothing but the truth.
Our Fact Checking Methodology
COVID-19 is a serious virus and people who share information about it need to back up what they say. At Infotagion we check the facts in the messages people send through social media, against independent, trusted and official sources, like public health services and the World Health Organisation (WHO). If the key claims made within the messages we see are false or can’t be proven, we will warn you not to share them. COVID-19 is too important to take risks with unreliable information.
Who’s Behind Infotagion?
Infotagion: Covid-19 is an organisation created by Damian Collins MP, former Chair of the Digital, Culture, Media and Sport select committee, who also led the inquiries on disinformation and fake news, David Sefton, a venture capital investor and public company director with longstanding technology experience, and the executive team of Iconic Labs Plc, John Quinlan, Liam Harrington and Samuel Regan Asante, who before previously created UNILAD, then the world’s largest social media publisher. Branding and design was provided by Chris Gunn and Tom Love founders of LoveGunn, the award-winning design agency.
All costs incurred to date have been incurred by these persons.
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