‘For the past year I have been working to sound the alarm that the American beef industry is under massive assault from the radical environmental and animal rights movements that seek its ultimate destruction. Throughout the year I have been addressing cattlemen’s groups to educate them on the facts I have learned over nearly thirty years of exposing these groups and their plans to transform our entire culture and economy though the enforcement of the policy called sustainable development.
In the rural areas, the Greens’ selected tactic is to control the land, water, energy, and population of the Earth. To achieve these ends requires, among other things, the destruction of private property rights and elimination of every individual’s ability to make personal life-style choices, including personal diet. That’s why the American Beef Industry is such a necessary target.
First they had to create a false crisis so everyone would feel the need to take immediate action. Their tactic was to declare that beef was not sustainable – not as a product to grow — and not as a healthy food for people to consume. This put the cattlemen in the middle of a pincer move between the radical environmental movement seeking control of land use, and the Animal Rights movement which demanded the end of the consumption of animals.
Their most effective tactic is the never-ending threat of Global Warming. Say the Greens, global warming is driven by energy consumption and cows are energy guzzlers. That’s because you need trucks to ship the cattle to market. In their vision of a perfect sustainable community, nothing would be shipped in to consume. Everything needed would be produce right in the city. The Soviet Union called those gulags. And they starved.
So, these are some of the reasons why it’s charged that beef is unsustainable and must be ruled, regulated and frankly, eliminated. These are charges brought by anti-beef vegans who want all beef consumption stopped. In cahoots, are environmentalists who seek to stop the private ownership and use of land under the excuse of environmental protection.
Incredibly, to help deliver the cattle industry into line with this world view the National Cattlemen’s Beef Association (NCBA) has accepted the imposition of the Global Roundtable for Sustainable Beef, which is heavily influenced, if not controlled, by the World Wildlife Fund (WWF), one of the top three most powerful environmental organizations in the world and a leader of the United Nations Environmental Program (UNEP), which basically sets the rules for global environmental policy.’